 | Bodega Bay International Short Film Festival |
- Pamela and Kirk Demorest created a super little film festival, little only in the length of its films!
It's exploded! Go to their site and see:
www.bodegabayfilmfest.org
So I'm helping out with sponsors and publicity and marketing. I love seeing an inaugural event
take off with so much enthusiasm! Come to the Festival next time and join us!
| Women In Film: Our Palm Springs Chapter is very active and successful! We launched our | |
| "Broken Glass Awards", which first took place on November 7, 2008 at the Hyatt Grand Champions honoring Gena Rowlands, Rozene Supple, Donna Mills and Jennifer and Suzanne Todd of TEAM TODD (Producers; Alice In Wonderland). Our second annual Broken Glass Awards ceremony took place on March 6, 2010 at the La Quinta Resort to honor four extraordinary women who have smashed through the glass ceiling, paving the way for others in the entertainment industry and the arts; Barbara Sinatra, Lindsay Wagner, Gale Anne Hurd and Denise DuBarry Hay. Honorees for our Third Broken Glass Awards held Friday March 4, 2011 were Suzanne dePasse, Jacqueline Bisset, Della Reese, Helene Galen and Gloria Greer. We are honored to announce our 2012 Broken Glass Honorees: |
JENNIFER YUH NELSON! (Please click "Broken Glass" page on this site.)
| Cathy Teal www.firebrand-design.com and I published a profitable Tribute Journal | |
| for this event. Cathy did the design and production and I did the telling and selling until the last minute. We both write and edit. Cathy has a classic masters' eye for art, photography and typography and I have GREAT lists and assertive, energetic passion for the gig. Lots of experience between the two of us and we love what we do! Cathy had to add forms up until the deadline! Meaning, we were very successful in selling lots of ads! Let us show you our portfolios and give you a complimentary consultation for your special event or charity gala. We can promise you a profit center with the magazine/tribute journal/programme that we publish for you! |
| Blue Moxie Entertainment and Kaswit, Inc. Wrote various materials for Blue Moxie's | |
| "Shoot The Hero" feature film and Kaswit's "The Secret to Training the Perfect Dog." Scroll down for sample. Denise DuBarry is a goddess! |
| Palm Springs International Film Festival |
- Talk about a signature event! psfilmfest.org This is the big daddy of them all! Sonny Bono
founded it 20 years ago, and Festival Director Darryl Macdonald has brought it to the top of
the most important Film Festivals in existence! I sold advertising for the PSIFF Program Book.
| Betty McNees, Realtor, First Team Real Estate Palm Springs |
- As Betty's marketing assistant, we've begun to agressively market our lovely Desert and all the
homes now available at record-low prices. We believe the bottom has hit the real Estate
market. Now, more than ever, it's time to purchase in the Coachella Valley. Betty can guide
you through the easiest real estate transaction you'll ever experience! Click here for more
www.bettymcnees.palmspringshomesnow.com
| Palm Desert Chamber of Commerce Golf Cart Parade |
- I sold sponsorships for this annual, wildly popular Coachella Valley signature fundraising
event; proceeds went to SafeHouse of the Desert. Tons 'o fun for the entire family!
| Palm Springs Life ~ California's Prestige Magazine I was hired to solicit new business; | |
| built territory from zero to $500K. I was responsible for selling print advertising into the Desert’ s only audited, four-color lifestyle city magazine. Categories included all industries including financial, hospitality, medical, restaurants, art galleries, retail home improvement, jewelry, real estate, attractions and interior design. |
- I assumed a previously dormant sales position with no existing business and developed
strategies to pursue overlooked prospects. I was in charge of special issue development
including medical guide, tourism guide, home supplement, small space ads, annual edition and
once-a-year city reports.
I created original, issue-specific publicity materials and sales presentations for ad sales,
marketing and circulation departments and developed promotional events for prospective
advertisers.
| Launched Eric Clapton’s Crossroads Centre at Antigua, his drug and alcohol | |
| rehabilitation facility in the West Indies. Coordinated publicity; booked Today Show, 60 Minutes, Time Magazine, and dozens of newspapers, magazines and local TV interviews. Goal was to attempt to influence the press members to focus on Mr. Clapton's sincere interest in providing a safe haven for those needing to restart their lives; not on his "Rock-God-ness"! |
- Hollywood Tribute Journals I co-published or sold:
| HRTS (Hollywood Radio and TV Society) | |
| AFI (American Film Institute) | |
| ATAS (Academy of TV Arts and Sciences) | |
| WIF (Women In Film, Los Angeles) | |
| AWRT (American Women in Radio and TV) | |
| LAPC (Los Angeles Press Club) | |
| ACE (American Cinema Editors) |
| The Hollywood Reporter. I spent six years at the oldest, daily Hollywood trade paper as an | |
| advertising manager, coordinating monthly special issues. I opened over twenty new markets and published over thirty profitable special reports for very happy film commissioner clients. Had lots 'o fun, met tons 'o fancy folks and learned lots 'o secrets and magic formulas! |
| Other publications where I held a senior sales position: American Film Magazine, | |
| Variety’s On Production Magazine, Film & Video Magazine, Image Magazine (for the Broadcasting Promotion and Marketing trade group known as BPME/Promax) and EMMY Magazine. |
| I had an extraordinarily enlightening stint as the interim Executive Director of The | |
| Los Angeles Press Club. In addition to co-publishing their Tribute Journal, I administered their budget, created membership-building campaigns, conducted a site-search for a new headquarters, ran monthly meetings and co-produced two of their annual Southern California Journalism Awards Dinners. Warren Beatty was our special guest one year! |
janet@spiegelmedia.com
760-567-7639
| That's Spiegel and Whoopi at BPME in the early 90's |
Public Relations, Sales, Custom Publishing, Marketing Consultation |
| . . . will develop, prepare, create and execute a total public relations, media, promotion, marketing and sales program. Please call 760-567-7639 or email janet@spiegelmedia.com |
Truth and Passion . . . . . . have been my buzzwords for over twenty years. I’m a straight-shooter with experience, skills and contacts. I'll assess the reality of your situation and then carefully design a plan to promote, advertise and propel your business, product or service to the next level. I’ll accurately explain how PR works, and doesn’t work. I focus on long-term goals and write powerful action plans, encompassing big picture vision, and believe public relations strategies should also consider sales expectations, in addition to creating industry and consumer buzz. I'll also look at:
How good, effective, necessary is it? 2) The market. Do current trends indicate that what you have is needed by the target group? 3) How effective is your marketer? That’s me -
Wisdom based on Experience + Integrity and Common Sense + Ethics from High Standards + Informed Expectations= Desired Results! |
| Janet L. Spiegel ~ Backgrounder Scroll down for "formal resume" |
RESUME
JANET L. SPIEGEL jspiegel@dc.rr.com
Palm Springs Valley, California
INTRODUCTION
I have twenty+ years experience in sales & marketing, public relations, advertising & media; with strong background in PR and marketing
strategies to increase consumer and industry awareness as well as sales revenue. I am extremely ethical, with high standards of
professionalism. I am very resourceful and usually find what I’m looking for quickly; and solve challenges with aplomb. I interact actively
with clients, and believe customer service is of the utmost importance.
PROFESSIONAL EXPERIENCE
Recruiter
Career Strategies, Inc. - Search for qualified candidates in the Long Term Health Care industry (Director of Nurses, Licensed Nursing
Home Administrator, MDS Coordinator, Regional Nurse Consultant, Business Office Manager, etc.)
Real Estate Marketing Assistant
Betty McNees, First Team Real Estate
As Betty's marketing assistant, we've begun to agressively market our lovely Desert and all the homes now available at record-low prices.
We believe the bottom has hit the real Estate market. Now, more than ever, it's time to purchase in the Coachella Valley. Betty can guide
you through the easiest real estate transaction you'll ever experience!
Field Representative, Health Industry
SCAN Health Plan – Enrolled Medicare recipients into Medicare Advantage (MAPD) health care plan during open enrollment (temporary
position based on Medicare schedule)
Advertising Sales, Consumer Publications
Palm Springs Life, Advertising Account Manager, New Business Development
Responsible for selling print advertising into the Desert’s only audited, four-color lifestyle city magazine. Categories included all
industries; financial, hospitality, medical, restaurants, art galleries, retail home improvement, jewelry, real estate, attractions and interior
design.
Accomplishments:
• Assumed previously dormant sales position with no existing business and developed strategy to pursue overlooked prospects
• In charge of special issue development including medical guide, tourism guide, home supplement, small space ads, annual
directory edition and once-a-year city reports
• Created original, issue-specific publicity materials and sales presentations and events for ad sales, marketing and circulation
departments
Sponsorship Sales
Palm Desert Chamber of Commerce, Sales Representative for Golf Cart Parade Charity Sponsorships
Custom Publishing
Palm Springs International Film Festival (January) and Short Fest & Film Market (August), Freelance Ad Sales
Palm Springs Women In Film, Freelance Ad Sales for OSCAR project and “Broken Glass Awards” projects (click link above)
Los Angeles Press Club, Custom Publisher and Interim Executive Director
In charge of annual awards publication for industry trade group; sold advertising, managed budget, oversaw printing and manufacturing.
Promoted to interim position to take over staffing, public relations and fund-raising responsibilities. Accomplishments:
• Re-established direction and budget for influential industry trade organization
• Organized monthly meetings and city-wide town hall events with top civic leaders
• Promoted funding endeavors to build membership, including creation of Daniel Pearl Award (“A Mighty Heart”)
• Created marketing materials and collateral for all aspects of organization
ACE (American Cinema Editors) Hired by Hollywood film editors group to sell advertising and photo-edit inaugural editions of annual
awards journal
HRTS (Hollywood Radio & Television Society) Custom-published fiftieth anniversary tribute book for Hollywood’s trade and networking
club. Accomplished massive photography archiving project and used images in book.
Advertising Sales, Trade Publications
The Hollywood Reporter, Ad Sales Account Executive Sold advertising in Hollywood’s oldest trade publication, serving the film,
broadcast and cable television, music, interactive, production and post production industries. Opened 20 new ad markets in six years
• Sold 35 special reports at budgeted profit
• Traveled to production centers across Western US and Canada representing publication; selling ads and coordinating all
aspects of special report
BPME (now "Promax"), National Advertising Manager
Sold advertising for broadcasting and cable promotion executives trade magazine as well as membership and sponsor sales for annual
trade conference
Variety, Ad Sales Representative
Consulted for On Production Magazine, a division of the Hollywood trade paper devoted to film and television production and post
production issues
American Film Magazine (Official publication of the American Film Institute), Western Advertising Director
EMMY Magazine (Official publication of the Academy of Television Arts & Science), Ad Sales Representative
Public Relations
Denise Du Barry Hay; Entrepreneur, Philanthropist, Producer (Blue Moxie Entertainment), Press Agent
Samantha Lockwood, Actress, Producer, Press Agent
Marywood-Palm Valley School, Press Agent
Eric Clapton's Crossroads Centre at Antigua
Coordinated publicity for worldwide launch of drug rehabilitation facility in West Indies founded by rock icon Eric Clapton. Booked Today
Show, 60 Minutes, Time Magazine, and dozens of newspapers, magazines and local television interviews.
JillStewart.net, Public Relations Representative
Scheduled speaking engagements for Jill Stewart, award-winning journalist and author of regional and national syndicated political
column Capital Punishment, as well as guest editorial writer for dozens of high circulation daily and weekly newspapers.
Bighorn Glass Studio, Press Agent
Launched grand opening for only glass hot shop studio for creation of glass art in the Coachella Valley.
Better Homes & Gardens Television, for Vendely Communications, VP, Media
Developed feature stories for nationally syndicated half-hour daytime show. Also represented year-end Barbara Walters wrap up called
The Ten Most Fascinating People hosted by Mary Hart for ABC-TV.
AFI (American Film Institute) for Markham Novell Communications, Media Spokesperson
Worked for annual AFI Golf Tournament featuring A-list players including Jack Nicholson, Clint Eastwood, Dennis Hopper and many
others. Clients also included the Jim Henson Company, and Penguin Publishing.
Additional Trade Industry Appointments
J-NEX Media - Booked satellite media tours for celebrity clients
NATPE 2000 - Sold 85 booths over 25,000 sq ft of exhibit space
Broadcasting & Cable Magazine's Interface Conference – co-produced symposium two consecutive years featuring
major industry players such as Barry Diller, Lucie Salhany, Dick Robertson and Peggy Conlon
TIMELINE
Palm Springs
CAREER STRATEGIES, INC., Recruiter 08/10 - current
SPECIAL PROJECT WORK, Sales & Marketing 01/08 - current
SCAN HEALTH PLAN, Field Sales Representative 10/07 - 01/08
SPECIAL PROJECT WORK Sales, PR Specialist 01/07 - 10/07
PALM SPRINGS LIFE, New Business Development 03/05 - 01/07
MAISON FELICE Antiques Gallery, Sales & Marketing 11/04 - 05/05
BIGHORN GLASS STUDIO, Press Agent 10/04 - 03/05
Los Angeles
SPECIAL PROJECT WORK Various Titles 01/00 - 11/04
NATPE (Nat’l Assn of TV Program Execs) Sales Director 08/99 - 01/00
VENDELY COMMUNICATIONS, INC. VP Media 1997 - 1999
PROFESSIONAL AFFILIATIONS
Los Angeles: ATAS (Academy of Television Arts and Sciences), AFI (American Film Institute), WIF (Women In Film), HRTS (Hollywood
Radio and Television Society), AWRT (American Women in Radio & Television), AFCI (Association of Film Commissioners, International)
EPPS (Entertainment Publicists Professional Society)
Palm Springs: Palm Springs Chamber of Commerce; WIF Desert Chapter, Palm Springs Desert Resorts Convention & Visitors Authority;
Palm Springs Hospitality Association; Desert Cities NAWBO (National Association of Women Business Owners)
#
JANET L. SPIEGEL jspiegel@dc.rr.com
Palm Springs Valley, California
INTRODUCTION
I have twenty+ years experience in sales & marketing, public relations, advertising & media; with strong background in PR and marketing
strategies to increase consumer and industry awareness as well as sales revenue. I am extremely ethical, with high standards of
professionalism. I am very resourceful and usually find what I’m looking for quickly; and solve challenges with aplomb. I interact actively
with clients, and believe customer service is of the utmost importance.
PROFESSIONAL EXPERIENCE
Recruiter
Career Strategies, Inc. - Search for qualified candidates in the Long Term Health Care industry (Director of Nurses, Licensed Nursing
Home Administrator, MDS Coordinator, Regional Nurse Consultant, Business Office Manager, etc.)
Real Estate Marketing Assistant
Betty McNees, First Team Real Estate
As Betty's marketing assistant, we've begun to agressively market our lovely Desert and all the homes now available at record-low prices.
We believe the bottom has hit the real Estate market. Now, more than ever, it's time to purchase in the Coachella Valley. Betty can guide
you through the easiest real estate transaction you'll ever experience!
Field Representative, Health Industry
SCAN Health Plan – Enrolled Medicare recipients into Medicare Advantage (MAPD) health care plan during open enrollment (temporary
position based on Medicare schedule)
Advertising Sales, Consumer Publications
Palm Springs Life, Advertising Account Manager, New Business Development
Responsible for selling print advertising into the Desert’s only audited, four-color lifestyle city magazine. Categories included all
industries; financial, hospitality, medical, restaurants, art galleries, retail home improvement, jewelry, real estate, attractions and interior
design.
Accomplishments:
• Assumed previously dormant sales position with no existing business and developed strategy to pursue overlooked prospects
• In charge of special issue development including medical guide, tourism guide, home supplement, small space ads, annual
directory edition and once-a-year city reports
• Created original, issue-specific publicity materials and sales presentations and events for ad sales, marketing and circulation
departments
Sponsorship Sales
Palm Desert Chamber of Commerce, Sales Representative for Golf Cart Parade Charity Sponsorships
Custom Publishing
Palm Springs International Film Festival (January) and Short Fest & Film Market (August), Freelance Ad Sales
Palm Springs Women In Film, Freelance Ad Sales for OSCAR project and “Broken Glass Awards” projects (click link above)
Los Angeles Press Club, Custom Publisher and Interim Executive Director
In charge of annual awards publication for industry trade group; sold advertising, managed budget, oversaw printing and manufacturing.
Promoted to interim position to take over staffing, public relations and fund-raising responsibilities. Accomplishments:
• Re-established direction and budget for influential industry trade organization
• Organized monthly meetings and city-wide town hall events with top civic leaders
• Promoted funding endeavors to build membership, including creation of Daniel Pearl Award (“A Mighty Heart”)
• Created marketing materials and collateral for all aspects of organization
ACE (American Cinema Editors) Hired by Hollywood film editors group to sell advertising and photo-edit inaugural editions of annual
awards journal
HRTS (Hollywood Radio & Television Society) Custom-published fiftieth anniversary tribute book for Hollywood’s trade and networking
club. Accomplished massive photography archiving project and used images in book.
Advertising Sales, Trade Publications
The Hollywood Reporter, Ad Sales Account Executive Sold advertising in Hollywood’s oldest trade publication, serving the film,
broadcast and cable television, music, interactive, production and post production industries. Opened 20 new ad markets in six years
• Sold 35 special reports at budgeted profit
• Traveled to production centers across Western US and Canada representing publication; selling ads and coordinating all
aspects of special report
BPME (now "Promax"), National Advertising Manager
Sold advertising for broadcasting and cable promotion executives trade magazine as well as membership and sponsor sales for annual
trade conference
Variety, Ad Sales Representative
Consulted for On Production Magazine, a division of the Hollywood trade paper devoted to film and television production and post
production issues
American Film Magazine (Official publication of the American Film Institute), Western Advertising Director
EMMY Magazine (Official publication of the Academy of Television Arts & Science), Ad Sales Representative
Public Relations
Denise Du Barry Hay; Entrepreneur, Philanthropist, Producer (Blue Moxie Entertainment), Press Agent
Samantha Lockwood, Actress, Producer, Press Agent
Marywood-Palm Valley School, Press Agent
Eric Clapton's Crossroads Centre at Antigua
Coordinated publicity for worldwide launch of drug rehabilitation facility in West Indies founded by rock icon Eric Clapton. Booked Today
Show, 60 Minutes, Time Magazine, and dozens of newspapers, magazines and local television interviews.
JillStewart.net, Public Relations Representative
Scheduled speaking engagements for Jill Stewart, award-winning journalist and author of regional and national syndicated political
column Capital Punishment, as well as guest editorial writer for dozens of high circulation daily and weekly newspapers.
Bighorn Glass Studio, Press Agent
Launched grand opening for only glass hot shop studio for creation of glass art in the Coachella Valley.
Better Homes & Gardens Television, for Vendely Communications, VP, Media
Developed feature stories for nationally syndicated half-hour daytime show. Also represented year-end Barbara Walters wrap up called
The Ten Most Fascinating People hosted by Mary Hart for ABC-TV.
AFI (American Film Institute) for Markham Novell Communications, Media Spokesperson
Worked for annual AFI Golf Tournament featuring A-list players including Jack Nicholson, Clint Eastwood, Dennis Hopper and many
others. Clients also included the Jim Henson Company, and Penguin Publishing.
Additional Trade Industry Appointments
J-NEX Media - Booked satellite media tours for celebrity clients
NATPE 2000 - Sold 85 booths over 25,000 sq ft of exhibit space
Broadcasting & Cable Magazine's Interface Conference – co-produced symposium two consecutive years featuring
major industry players such as Barry Diller, Lucie Salhany, Dick Robertson and Peggy Conlon
TIMELINE
Palm Springs
CAREER STRATEGIES, INC., Recruiter 08/10 - current
SPECIAL PROJECT WORK, Sales & Marketing 01/08 - current
SCAN HEALTH PLAN, Field Sales Representative 10/07 - 01/08
SPECIAL PROJECT WORK Sales, PR Specialist 01/07 - 10/07
PALM SPRINGS LIFE, New Business Development 03/05 - 01/07
MAISON FELICE Antiques Gallery, Sales & Marketing 11/04 - 05/05
BIGHORN GLASS STUDIO, Press Agent 10/04 - 03/05
Los Angeles
SPECIAL PROJECT WORK Various Titles 01/00 - 11/04
NATPE (Nat’l Assn of TV Program Execs) Sales Director 08/99 - 01/00
VENDELY COMMUNICATIONS, INC. VP Media 1997 - 1999
PROFESSIONAL AFFILIATIONS
Los Angeles: ATAS (Academy of Television Arts and Sciences), AFI (American Film Institute), WIF (Women In Film), HRTS (Hollywood
Radio and Television Society), AWRT (American Women in Radio & Television), AFCI (Association of Film Commissioners, International)
EPPS (Entertainment Publicists Professional Society)
Palm Springs: Palm Springs Chamber of Commerce; WIF Desert Chapter, Palm Springs Desert Resorts Convention & Visitors Authority;
Palm Springs Hospitality Association; Desert Cities NAWBO (National Association of Women Business Owners)
#
| That's Spiegel and Capt Kirk/Denny Crain at NATPE in the early 90s |
 | |  | |  |
| | | | |
| It's Palm Springs Women In Film and Television BROKEN GLASS AWARDS Time again! Friday, March 2, 2012 at the Agua Caliente Resort in Rancho Mirage, California. Please click on link above for the details! |